Oxford Brookes University wanted their brand to represent their personality as a modern, forward looking university.
The University brand has a wide variety of communications and it is important that Visual identity guidelines are adhered to in order to ensure that there is a consistency throughout.
Oxford Brookes decided they needed a sign company who understand the importance of interpreting the brand and applying the rules diligently across all materials and formats.
One of the challenges in the brand is the extensive use of CorTen steel which is designed to rust and serve as a protective layer, keeping the alloys on the inside safe from corrosion. And interestingly enough, the rust is just like human skin “The layer protecting the surface develops and regenerates continuously when subjected to the influence of the weather.”
Oxford Brookes chose MG Signs and with over 600 sign installations to date they are delighted with our service.